Posts Tagged ‘deceptive marketing’

Big Pharma: Marketing Disease and Pushing Drugs

Monday, October 12th, 2009

Big Bucks, Big Pharma - The Truth About the Drug IndustryThe truth about how the drug industry operates is not nearly as innocent and noble as it’s bright and cheery drug commercials might lead you to believe. The drug industry accounts for more than a half trillion dollars of revenue per year and has grown to be so powerful and influential that it might as well be a branch of government.

Because of this tremendous influence, millions of Americans are taking potentially dangerous medications that they don’t need. To avoid being one of them, it’s important that you understand how this powerful industry operates.


13 Ridiculous Food Labels that Might Be Fooling You

Wednesday, September 23rd, 2009

Food Label ConfusionWith the ridiculous and misleading claims that are made on the packaging of many foods, it can be difficult to differentiate the truth from devious marketing. This is important because the failure to make this distinction can have a significant impact on your health and wellbeing.

To help you recognize the deceiving marketing that’s commonly found on food labels, I went grocery shopping and came home with a number of great examples. Aside from the obvious reason of it being unhealthy, I ordinarily don’t buy this type of food because it supports industrial agriculture, and in turn, supports irresponsible and inhumane farming practices. However, if I’m able to help steer you away from these foods, then it will be for a good cause.

The following are some of the most ridiculous and misleading food labels that quickly drew my attention in the grocery store.